6. Google Ads For Ecommerce

Categories: Ecommerce
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About Course

In this course I’ll be going over how to properly structure and run your google ads so you retain the highest Return On Ad Spend (ROAS).

Course Content

1. Overview
In this module, we'll cover what's required for you to launch and run successful Google campaigns.

  • 1.1. Ad Structure
  • 1.2. Keyword Match Types
  • 1.3. Negative Keywords + Keyword Lists
  • 1.4. Google Search Console
  • 1.5. Google Ads Account
  • 1.6. Website Audiences
  • 1.7. Google Analytics
  • 1.8. Conversion Tracking
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  • 1.9. Mindset + Psychology

2. Shopping Campaigns
In this module, we'll cover how to set up your shopping campaigns for best results.

3. Search Campaigns
In this module, we'll cover how to set up your serach campaigns for best results.

4. Optimizations
In this module, we'll walk you through how to effectively optimize your ad campaigns.

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