Learn With Purpose.
Build With Confidence.

Courses and practical tools for online store owners. Start with the free Business Health Assessment to find your priorities, then put your next step into practice with a calculator, course, or planner.

Build your understanding before putting your numbers to work.

FREE · 5 MODULES · 21 LESSONS

Cash Flow

Build a 13-week cash forecast, spot potential shortfalls early, and create a weekly money routine.

Put the lessons to work: try the Cash Flow Planner.

$100 · 4 MODULES · 18 LESSONS

Paid Advertising

Learn to structure Google ad campaigns, measure acquisition costs, and judge results against your store’s profit targets.

Put the lessons to work: practice with the free Ad Profit Calculator.

FREE BUSINESS HEALTH ASSESSMENT

Get Your Full Business Assessment

Look beyond the Quick Check with a score across five business areas, your top three priorities, and a practical 30-day plan.

Free. No account or email required.

Tools To Put It Into Practice

Find your advertising break-even point or plan your next 13 weeks of cash.

FREE TOOL

Ad Profit Calculator

Understand what you can spend on advertising—and what you keep after each sale.

✓ Find your break-even ROAS
✓ Set a target cost per order
✓ Export your results

Free · No account needed

PAID PLANNING TOOL

Cash Flow Planner

See your next 13 weeks of cash and spot a shortfall while you still have time to act.

Starting Cash$12,000Lowest Cash · Week 3$10,100Closing Cash · Week 13$28,400Sample 13-week cash forecast with starting cash $12,000, lowest cash $10,100 in Week 3, and closing cash $28,400 USD.
13-Week Cash Forecast · Sample Data

✓ Compare cash flow scenarios
✓ Track actuals against your plan
✓ Save forecasts and export reports

$29 USD/monthBilled monthly. Renews until cancelled. Refund Policy

Cancel anytime; access ends immediately when you cancel, so export your forecasts first.

Choose Your Next Skill.

Explore the full course collection, from building your store to managing cash and business systems.

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